Layout & Design

Graphic Communications focuses on the technical aspects of producing and distributing items of visual communication. This includes technical aspects associated with the production of tangible items such as books, magazines and packaging, as well as digital items such as e-newsletters, interactive apps, websites, video and virtual reality applications.

Graphic communication involves the use of visual material to relate ideas such as drawings, photographs, slides, and sketches. The drawings of plans and refinements and a rough map sketched to show the way could be considered graphical communication.

Graphic Design focuses on development of concepts and creation of visuals. This includes instruction regarding elements and principles of design, typography, image editing, web and video production, etc.[2]

Any medium that uses a graphics to aid in conveying a message, instruction, or an idea is involved in graphical communication. One of the most widely used forms of graphical communication is the drawing.[3]